FOR IMMEDIATE RELEASE
Business Intelligence Associates Taps Burke & Company PR’s
In-Depth Legal Industry Expertise and Contacts to Achieve Superior Results
Burke delivers the right fit and the right stuff.
NEW YORK CITY – December 20, 2010 – Business Intelligence Associates, Inc. (BIA), a leader
in eDiscovery collection and processing technology for corporations and law firms, has chosen
Burke & Company LLC (www.burke-company.com) to manage its public relations based upon
Burke’s track record for results, credentials, expertise, and key relationships with legal industry
media.
Prior to retaining Burke & Company, all PR was handled internally by BIA’s marketing and
events department. However, when the need to outsource PR became clear, the decision to
hire Burke & Company came swiftly.
Brian Schrader, President of BIA says, “Working with Christy Burke and her team has been a
pleasure from the start. Her overall expertise in the legal and eDiscovery industry set her apart
from other PR firms and made our decision easy. Since we brought Burke & Company on board,
BIA has seen a marked increase in media coverage and has been included in several notable
publications such as the National Law Journal and Law.com. Our initial plan was to outsource
PR only temporarily, but now working with Burke has become an important part of our long-
term communications strategy.”
Several public relations firms were considered as BIA searched for the right fit. The company’s
Marketing and Events Manager Christina Berrios notes that other agencies required a lot of her
time to understand the basics of the eDiscovery industry.
Berrios says, “Burke already has all of the legal media relationships and eDiscovery industry
knowledge, so we can move much faster. With Burke & Company, I almost feel like we are not
two separate companies, but that we are working hand in hand, as though Christy is working
right in our office with us.”
About Burke & Company
Burke & Company LLC is a New York City-based communications which provides public
relations, marketing and management consulting expertise to the legal, technology and
eDiscovery industries. Founded in 2004 by Christy Burke, the firm provides tailored solutions to
an international client base with a specialization in legal technology public relations. Burke &
Company works with dynamic, entrepreneurial organizations to promote growth and produce
outstanding results. For more information, please e-mail info@burke-company.com, visit
www.burke-company.com or follow Christy on Twitter @christyburkepr.
About BIA
For almost a decade, BIA has been developing and implementing defensible, technology
driven solutions that reduce the costs and risks related to litigation, regulatory compliance
and internal audits. BIA offers enterprise software solutions complemented by mature
professional services in the areas of Litigation, Digital Investigations and Electronic Policy
Consulting. BIA provides software and services to Fortune 1000, Global 2000 companies
and Am Law 100 law firms. Headquartered in New York City, BIA also has offices in San
Francisco, Seattle, Washington DC and in Southwest Michigan. BIA maintains digital
evidence response units throughout the United States, Europe, Asia, and the Middle
East. BIA’s unique and positive workplace culture promotes diversity and celebrates the
professional skills of each individual. For more information, visit www.biaprotect.com or
follow us on Twitter @BIA_eDiscovery.
Burke & Company Online Brochure (Download pdf) 
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